Founded by former management consultant turned entrepreneur Nima Mirpourian, his business leverages his years in social research, talent acquisition, and technology consulting to grow the influence of creators and executives on social media. For the past 10+ years, Nima has been helping clients innovate, create, and realize value by blending business with technology through digital and creative initiatives. Supporting creators who are fuelled by having a net positive impact on the world drives Nima to push the boundaries of traditional media consumption and support the voice of like-minded brands.

As serial entrepreneur Paul Baron was looking for the next big thing, he came across a new concept: vertical printing. It was an idea new to America but known for years throughout Asia, India, the Middle East, and Europe. The idea of painting indoor and outdoor murals inexpensively for artists and building owners, appealed to him. To print on walls of any surface material, reliably and accurately, appealed to him.